Market Updates

Prinsen Food Group, Zoeller Marketing Form Alliance

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By: Sean Moloughney

Editor, Nutraceuticals World

Prinsen Food Group, BV, Helmond, The Netherlands, manufacturers of Maxim Nutritionals, and Zoeller Marketing, Inc., Darien, IL, distributors of the Extran Professional line, have formed an alliance that will create PZ Sports Nutritionals (PZSN), Inc. The new company, PZSN, purchased the assets of ZMI and will continue to market Extran Professional while introducing the Maxim line to the U.S.

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